|2013 Jeep Wrangler Rubicon 10th Anniversary Edition|
Available as a 2-door Rubicon and a 4-door Rubicon Unlimited, the 10th Anniversary package upgrades over the standard Rubicon edition include slightly wider BFGoodrich Mud-Terrain T/A KM2 265/70R17 tires, heavier-duty front and rear bumpers, Mopar rock rails, red seats and tow hooks, a ventilated hood, and commemorative plaques, badges, and embroidery scattered throughout. Much more than just a sticker package, the Anniversary Edition's uprated tires and winch-capable front bumper with removable end caps for additional offroad clearance are appreciated upgrades that really ought to be included on all Rubicon models.
Jeep outlines the 10th Anniversary Edition's upgrades on their blog. The automotive media have really taken a liking to the 10th Anniversary Edition. You can find articles written by Expedition Portal, Autoblog (twice), Car and Driver, The Car Connection, MotorAuthority, allpar, gizmag, Popular Mechanics, Automobile, Cars, Examiner, Kelley Blue Book, The Torque Report, World Car Fans, and countless others.
I'm not a fan of the gaudy red seats and tow hooks, but I appreciate the commemorative badges and the unique RUBICON hood decals. I wish that Jeep would offer a factory-equipped version of the Rubicon with a 3-inch suspension lift and 35-inch tires, but today's litigious society would never allow them to get away with such a "dangerously tall" vehicle. Oh well; the Jeep aftermarket industry is there to take over where the lawyers and judges cut Jeep's engineers off.
*** UPDATE 12/21/2013 ***
Motor Trend's YouTube video series IGNITION shot an in-depth review of the 10th Anniversary Rubicon on the Rubicon Trail. As expected, the Jeep impressed with its world-class, benchmark-setting capabilities: